Yep, I’m an author, too.

My first book — with Bruce Kasanoff — is I Am: Escape Distractions, Unlock Your Imagination & Unleash Your Potential, a #1 new release on Amazon in Health & Stress. You can head over to Amazon and buy a few copies for yourself and those you care about most.

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“This book is like hot chocolate for your brain. Read it slowly, savor it, and you will be rewarded each time you repeat.”

- Carmen Simon, cognitive neuroscientist and author of Impossible to Ignore


The stories you tell yourself
have immense power, but what if those stories
are doing more harm than good?  

The right stories will lead you to great success, but the wrong ones can hold you back.

This book doesn't tell you what to think. Instead, it starts you along a path that unlocks your imagination, creativity, and potential. 

To take control of the stories in your head, you need to make the process interesting, fun, engaging, rewarding, and effective. This book does just that. It offers short passages designed to help you escape distractions, take control of your future, and rewrite the stories you tell yourself. 

Each entry in our new book is designed as a prompt... you take a minute to read it, then you close your eyes and let your imagination take over for a little while. 

I Am is available on Amazon for Kindle (and includes 36 of Bruce's beautiful mindful photographs, available here), and as a paperback so that you can scribble, draw, and take notes in the empty spaces next to each passage.

We hope you enjoy it.

Bruce and Amy


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"I Am is a toolbox we can all use in our hyper-connected world. Bruce and Amy are absolutely right that when we prioritize slowing down, we're actually unleashing our true potential and creativity."

- Callie Schweitzer, Chief Content Officer, Thrive Global

"I love this book! It follows the format of the personal enrichment exercise 'I am.' I am... tenacious, intuitive, inspirational, playful, etc. But it goes on to describe each attribute chosen in the kind of appealing way that only Bruce Kasanoff and Amy Blaschka could achieve."

- Cheryl D. Snapp Conner, Founder and CEO, SnappConner PR

“Amy and Bruce nail the art of reflection. Prepare to be both inspired and refreshed.”

- Allen Gannett, author of The Creative Curve and CEO of TrackMaven

“Bruce and Amy’s inspiring little book of ruminations on the wonders of life will give you the mental and spiritual energy boost you can’t get from your day job or your social media feeds.”

- Glenn Leibowitz, communications director at a global consulting firm and a LinkedIn “Top Voice”

"Both poetic and mindful, offering a transformative path towards positivity, creativity, and unleashing your highest potential."

- Christoph Zohlen, Managing Partner, Radius 1 Consulting GmbH


A sample passage from the book:

I am… destined for a higher purpose

When the minutiae of the day consumes me, and I feel like I’m stuck in the weeds, I need to remember that there is more.

More for me to tackle. Bigger problems and loftier goals.

More of me to go around, not limited to my day-to-day fractional existence.

More to me than what is readily apparent. I must go deeper to fully realize my infinite potential.

I need to acknowledge that my destiny is tied to something greater than what is, and embrace the more of what could — and will — be.